Director of Sales & Marketing
Company: Viceroy Hotel Group
Location: Santa Monica
Posted on: November 6, 2024
Job Description:
Viceroy Santa Monica1819 Ocean AvenueSanta Monica, CA 90401,
USAThe Director of Sales and Marketing is responsible for directing
all group, transient, and catering/banquet sales activities to
maximize revenue for the hotel. This position oversees the Sales,
Marketing, Catering and Convention Services department. The
Director of Sales holds a seat on the Executive Committee and
reports directly to the General Manager.General Responsibilities
Include:
- Oversee all group inquiries including rooms with meetings
- Sell group bookings through solicitation of new and existing
accounts to meet/exceed revenue goals through telephone
solicitation, outside sales calls, client entertainment, site
inspections and written communication
- Prepare, implement, compile data for and manage the strategic
sales plan
- Work and directly communicate with ownership on a continuous
basis
- Prepare and execute annual market plans
- Develop Sales and Marketing and Catering budget and
forecast
- Group ceilings and strategies through review of competitive
data
- Demand analysis and mix management
- Recruit, direct, manage, train and counsel staff
- Actively participate in sales presentations
- Conduct property tours, site visits and customer meetings
- Conduct/attend meetings as appropriate to the position
- Communicate progress, obstacles and promotions with the
executive committee to ensure full alignment.
- Regularly evaluate future or advanced performance or process
issues relating to group booking pace, backlog, reservations pace,
rate yielding or conversion in an effort to identify any future
revenue and performance shortfalls and upside opportunities
- Monitor production of all top accounts and evaluate trends
within your market and ensure that the Sales Team is held
accountable for those accounts within their respective
territoriesSkills/Knowledge Required:
- Strong computer literacy, with knowledge of Word, Excel,
Outlook and PowerPoint
- Exceptional communication skills, passionate, strategic and
innovative
- Able to develop strong work relationships with both Clients and
Colleagues
- Self-confident, proactive, and able to prioritize and make
effective decisions
- Ability to implement processes and methods
- Ability to manage a budget and maximize customer
satisfaction
- Ability to solve complex problems in an organized
mannerPhysical Requirements:
- Must be able to sit at a desk, walk, and stand for up to four
(4) hours
- Must be able to walk and stand for extended periods of
time
- Must be able to bend, stoop, squat and stretch
- Must be able to occasionally lift up to 15 lbs.
- Must have finger dexterity to be able to operate office
equipment such as computers, printers, multi-line touch tone phone,
filing cabinets, FAX machines, photocopiers, dolly and other office
equipment as needed
- Requires grasping, writing, standing, sitting, walking,
repetitive motions, listening and hearing ability and visual
acuityQualification Standards:Education: High school or equivalent
education required. Bachelor's Degree preferredExperience: Two (2)
to four (4) years previous experience in a Director of Sales role
at a luxury hotelGrooming: All colleagues must maintain a neat, and
well groomed appearance (specific standards will be provided)The
expected pay range for this position is $155K - $175KViceroy Hotel
Group is a leading hotel company that combines desirable location,
unique design, destination dining and personalized service that
touches the heart and soul of our guests. As an industry leader in
creativity and innovation, our hotels draw upon the diverse
backgrounds and talent of our extraordinary team for optimal
success.
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Keywords: Viceroy Hotel Group, Oxnard , Director of Sales & Marketing, Sales , Santa Monica, California
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